Big Brands — eBook Set

From the Series Big Brands

Set

  • Interest Level: Grade 4 - Grade 6   ·  
  • Reading Level: Grade 5

Big Brands explores the stories behind some of the world’s most fascinating, iconic businesses—how they started, their successes and failures, and how they have changed the global marketplace. Readers will learn about the business plans, marketing strategies, and advertising campaigns of Amazon, McDonald’s, Minecraft, and Samsung. Each title also examines the people behind the brands’ prominence, including founders, consumers, brand developers, and other key contributors.

Format Your Price
978-1-5124-1264-2
$119.97
Title  
Amazon: The Business behind the "Everything" Store
McDonald's: The Business behind the Golden Arches
Minecraft: The Business behind the Makers of Minecraft
Samsung: The Business behind the Technology
  • Available in limited formats
  • Soon! Fall 2020
  • New! Spring 2020
  • New! Fall 2019
Interest Level Grade 4 - Grade 6
Reading Level Grade 5
Subject Social Studies
Publisher Lerner Publishing Group
Imprint Lerner Digital ™
Language English
Publication Date 2016-01-01
Reading Counts! Level 11.4-12.9
BISACS JNF010000, JNF012000, JNF012010, JNF012030, JNF012050, JNF014000, JNF051090
Dewey 338.7'6164795-794.8
Lexile 1140-1300
ATOS Reading Level 7.2-7.9
Accelerated Reader® Points 1.0