The Marketing Assistant is a key member of a high-energy, fast-paced marketing team. Responsible for supporting all members of the marketing team with establishing and meeting deadlines, this position writes, proofreads, edits, and manages tracking and progress of promotional materials for a range of fiction and nonfiction books for children and teens. This is an excellent introduction to the publishing industry and requires and hones writing, editing, and project-management skills.
Duties and Responsibilities:
- Manage project workflow, seeking information, approvals, and resources needed to maintain time and content requirements.
- Route all marketing materials for proofing. Assemble corrections into master document for designers. Ensure changes are complete and accurate. Make sure that all appropriate staff members, departments, and outside contacts see and approve marketing materials as required.
- Develop seasonal catalog schedules and disseminate to internal teams.
- Assist Marketing Communications Manager with ad and email copywriting as needed.
- Manage data entry tasks related to marketing outreach, including but not limited to updating email marketing database, creating UTM codes, updating digital advertising and email metrics documents.
- Seasonally and as necessary, coordinate website maintenance and updates. Work with internal staff and consultants to create, approve, and implement new website content.
- Provide metadata entry support for publicity, sales, and marketing as needed.
- Assist with social media/blog content creation and management, using Canva, Wordpress, and Oktopost.
- Write and route copy on schedule – back cover copy, website copy, social media, blog.
- Pull title lists and assets for various projects.
- Perform other related business duties assigned by the immediate supervisor and/or other management as required.
Experience and Necessary Skills:
- Possesses superior attention to detail as a dedication to excellence is imperative to this position
- Proficient in Word, Excel
- Adaptable to changing priorities and able to flex between project management, copywriting, and editing.
- Strong proofreading and editing skills along with fundamental knowledge of grammar, syntax, punctuation, spelling, and CMS style rules.
- Strong writing skills for informative as well as persuasive copy.
- Interest in children’s literature and the publishing industry more broadly is a plus
Bachelor’s degree in Communications, Journalism, Marketing, or related field
It is the policy of Lerner Publishing Group to provide equal employment opportunities without regard to race, creed, color, religion, sex, mental or physical disability, age, national origin, marital status, sexual orientation, public assistance, or any other class protected under applicable law. Women, minorities, individuals with disabilities and veterans are encouraged to apply.
Please send resumes or any general employment inquires to:
Lerner Publishing Group, Inc.
241 First Ave N
Minneapolis, MN 55401
NO PHONE CALLS PLEASE